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Home / All Stories / G4
Breaking Down TheConverse G4
Converse broadens its performance basketball selection with the new G4 silhouette.
May 1, 2020
As the game continues to evolve, players focus less on their position and more on their unique style of play. The new Converse G4 - debuted by Golden State Warriors’ Draymond Green - features maximal design language that helps showcase an athlete’s sense of boldness through Nike React and Nike Zoom Air technologies. Straight lines, visible support and additional details also answer the call for a player who would rather “Play Loud.”
“I never modeled my game after anyone. I used to watch a lot of different guys. I watched a lot of different basketball, and I just tried to take something from everybody to become the best Draymond.”
- Draymond Green, Golden State Warriors, Forward
Stability and Movement to Manipulate Time
The G4 provides the athlete with confidence rooted in control. This authority lies within the silhouette’s heel stability and Nike Zoom Air unit located in the outsole - key in balanced heel to toe movement. The G4 offers a layered area of support in the heel that’s complemented by lateral reinforcement. Moving towards the forefoot you’ll find a Nike Zoom Air unit - further establishing the link between athlete, sneaker and court.
“The G4 provides me the stability to bang with the big men and the flexibility to run-around with the guards, which is extremely important for my game,”
- Draymond Green
Zoned for Performance
Calculated moves such as a hesitation or a jab step depend on the entire foot. Treated as vital focus zones, the heel and forefoot of the G4 incorporate Nike React and Nike Zoom Air technologies, respectively. This combination allows the athlete to move from spot to spot with precision.
Powering Up
Energy is essential for players of all styles. The Converse G4’s shares a “reload-explosive” system that protects the athlete against high-impact landings while energizing their next move.
“The reload aspect comes from Nike React foam technology in the heel. The explosive component comes from the highly responsive Nike Zoom in the forefoot. When a player comes down on their heel, it activates the stored energy, and allows him/her to propel forward,”
- Brandis Russell, VP of Converse Footwear
Following 2019’s All Star Pro BB, the Converse G4 continues a high-energy return into performance basketball. Tailored for players of today’s game, the Converse G4 pays homage to the past while taking loud strides toward the sport’s future.
The new Converse G4 - debuted by Golden State Warriors’ Draymond Green - features maximal design language that helps showcase an athlete’s sense of boldness through Nike React and Nike Zoom Air technologies. Straight lines, visible support and additional details answer the call for a player who would rather “Play Loud.”
The G4 provides the athlete with confidence rooted in control. This authority lies within the silhouette’s heel stability and Nike Zoom Air unit located in the outsole - key in balanced heel to toe movement.
Zoned For Performance
Calculated moves such as a hesitation or a jab step can change momentum. Treated as vital focus zones, the heel and forefoot of the G4 incorporate Nike React and Nike Zoom Air technologies, respectively. This combination allows the athlete to move from spot to spot with precision.
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