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Home / All Stories / Color, Renewed
Color,Renewed
Inspired by the mineral earth tones of the Summer 2020 Converse Renew Cotton collection, four creatives share simple ways to be stylish sustainably while bringing new life to a pile of thrift store finds. Rule #1? Add color.
May 15, 2020
Converse Renew is all about utilizing and transforming scraps from our manufacturing process to eliminate waste and create sustainable practices along the way. Now, the latest Converse Renew collection, created from our cotton scraps, expands to offer colorful options that excite and energize—all while continuing our brand's journey towards a sustainable future. That future is one of the biggest sources of inspiration for the communities we support—along with uncompromising self-expression. And nothing serves self-expression more than the full spectrum of color.
Looking to connect sustainability and color, we invited four creatives from our communities—spanning fashion, film, photography, and design—back into our Innovation Lab in Boston.
They partnered up with our very own Converse designers to renew thrift store finds, refashioning them to express their personal style. There was only one rule: Add color.
Carlos
Visual Artist & Student
@carlosramirez.iii
Green Oxide
Carlos is a film student, so he views much of his work through the lens of color and saturation. For him, color is wrapped up with sustainable fashion. It’s a choice—and an important one.
"In filmmaking, it's all about the creative choices you make. Everything ties into one theme or emotion. With sustainability, it means to be intentional about ethical practices."
Brianna
Creative & Future Designer
@breezymonet
Barely Volt
Back home, Brianna—or Bri for short—repurposes clothing she's thrifted, creating patchwork designs by mixing and matching items. With both sustainability and color in mind, she created the patchwork-style jacket she’s always wanted. And that meant green. Because, well, she’s obsessed.
"I don't wear it as much as you'd think, but since it ismy favorite color, why not have the only piece that I have in green be something I created myself?"
Leilani
Photographer & Skater
@_tw0.cuff_
FuelOrange
Leilani came into this experience having never designed her own clothes. But she's no stranger to repurposing and thrifting. Even while thrifting, Leilani is always keeping an eye out for color. Most of all, she prioritizes color, depth, and synergy in every photograph to tell the exact story she wants to tell.
"I always resort to thrifting instead of buying newclothes because I feel like if clothes end up in athrift store, you know they're durable. If they canmake it there, then they're good."
Masyn
Creator & Artist
@__masyn
Egret
Masyn is all about being unpredictable. For him, the boundaries of clothing and style don't exist. When it comes to color, he doesn't hold back. "I am always experimenting. I love to do as much weird stuff as I can."
"Color plays into the emotional part of an outfit."
Converse Renew is all about utilizing and transforming scraps from our manufacturing process to eliminate waste and create sustainable practices along the way. Now, the latest Converse Renew collection, created from our cotton scraps, expands to offer colorful options that excite and energize—all while continuing our brand’s journey towards a sustainable future. That future is one of the biggest sources of inspiration for the communities we support—along with uncompromising self-expression. And nothing serves self-expression more than the full spectrum of color.
Carlos is a film student, so he views much of his work through the lens of color and saturation. For him, color is wrapped up with sustainable fashion. It's a choice—and an important one.
Back home, Brianna—or Bri for short—repurposes clothing she's thrifted, creating patchwork designs by mixing and matching items. With both sustainability and color in mind, she created the patchwork-style jacket she's always wanted. And that meant green. Because, well, she's obsessed.
"I don't wear it as much as you'd think, but since it is my favorite color, why not have the only piece that I have in green be something I created myself?"
"I always resort to thrifting instead of buying new clothes because I feel like if clothes end up in a thrift store, you know they're durable. If they can make it there, then they're good."
Masyn is all about being unpredictable. For him, the boundaries of clothing and style don't exist. When it comes to color, he doesn't hold back. "I am alwaysexperimenting. I love to do as much weird stuff as I can."
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